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							| ........ EFFECTIVE
							BUSINESS WRITING
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					Course length: 1 day
 Course Description
 Though businesses increasingly rely on technology, 
					technological skills alone do not guarantee success in the 
					workplace. You must still develop your ideas, express them 
					clearly, and persuade others of their
 viability. This course offers effective strategies to 
					sharpen your writing skills by structuring your ideas
 logically, exercising diplomacy in letters and reports, and 
					shaping your arguments.
 
 Course Objective: You 
					will organize and write effective business documents.
 
 Target Student: This 
					course is for individuals who need to write clearly and 
					concisely in a professional
 environment.
 
 Delivery Method: Instructor 
					led, group-paced, classroom-delivery learning model with 
					structured handson activities.
 
 Performance-Based Objectives
 Upon successful completion of this course, students will be 
					able to:
 • organize and write clear and concise email and instant 
					messages that are appropriate to your
 company's business culture.
 • write effective business communications.
 • write letters that are clear, precise, and appropriate to 
					your audience.
 • organize and write a business proposal, complete with 
					visuals, and an executive summary that
 employ effective strategies of persuasion.
 Course Content
 Lesson 1: Writing Email and Other Electronic Communication
 Topic 1A: Organize Your Materials
 Topic 1B: Write an Email
 Topic 1C: Write Instant Messages
 Lesson 2: Writing Effective Business Communication
 Topic 2A: Analyze Your Audience
 Topic 2B: Write an Internal Announcement
 Topic 2C: Write an Email Responding to Routine Requests
 Topic 2D: Write an Email to Respond Positively to Customer 
					Complaints
 Topic 2E: Write Bad-News Messages
 Lesson 3: Writing a Business Letter
 Topic 3A: Write a Business Letter
 Topic 3B: Write a Thank-You Letter
 Lesson 4: Writing Business Proposals
 Topic 4A: Persuade Your Audience
 Topic 4B: Write an Executive Summary
 Topic 4C: Use Visuals
 
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